Become a Channel Sales Manager.

Business Development Managers (BDMs) own new-revenue creation — sourcing accounts, opening conversations, qualifying opportunities, negotiating terms, and closing first contracts that didn't exist in the pipeline a quarter ago. The role spans hunting for net-new logos at B2B SaaS, partnership and channel deals at IT services, and large enterprise account opens at agencies. A good BDM can name the 50 companies that should be customers but aren't, build a 12-week outbound sequence to reach decision-makers at each, qualify in or out within two calls, and close a ₹40L deal without dropping margin to discount. In India, BDM titles span three pay bands: B2B SaaS (Razorpay, Freshworks, Postman, Zoho, Chargebee) where deals are ₹5L-2Cr ACV; IT services (TCS, Infosys, Wipro, LTIMindtree, Persistent) where deals are ₹50L-50Cr multi-year contracts; and digital / creative agencies (Schbang, Dentsu, Webengage, Performics) where deals are ₹10L-3Cr retainers. The work is high-variance, high-reward — top BDMs earn the most consistent variable comp in marketing-and-sales, and the role feeds directly into Sales Manager, VP Sales, and founder paths.

Performance Marketers run paid acquisition on Meta, Google, Amazon Ads, and emerging channels (YouTube, programmatic, app networks) to deliver measurable user growth and revenue against strict CAC and ROAS targets. Unlike a generalist digital marketer, the role is narrow and deep — campaign architecture, audience segmentation, bid strategy, creative testing velocity, attribution windows, and incrementality testing. The work is daily and unforgiving: dashboards refresh hourly, founder asks why CAC moved 12 percent on Tuesday, and a single broken pixel can quietly burn ₹4L over a weekend. In India, demand sits at well-funded D2C brands (Mamaearth, boAt, Sleepy Owl, BoldCare), fintech (Cred, Jupiter, Slice, Zerodha), Indian SaaS (Razorpay, Zoho), e-commerce marketplaces (Flipkart, Meesho, Myntra), and full-service performance agencies (Performics, Schbang, GroupM, WAT, Madison). Tier-2 city operators (Indore, Jaipur, Coimbatore, Kochi) routinely freelance for global D2C brands once they have proven case studies.

Customer Success Managers (CSMs) own the post-sale relationship at B2B SaaS companies — onboarding new customers, driving feature adoption, hitting renewal targets, and surfacing expansion opportunities that the AE or Account Manager closes. The role sits between the customer's day-to-day users and their economic buyer, and is measured on three numbers: gross revenue retention (GRR), net revenue retention (NRR), and customer health score. A CSM typically owns a book of 25-80 mid-market accounts (or 5-15 enterprise accounts) worth $2M-$15M ARR and runs a quarterly business review with each one. Day-to-day work splits between onboarding kickoffs, training sessions, escalation calls when something breaks, expansion pitches when usage is hot, and renewal conversations 90 days before contract end. In India this is one of the fastest-growing post-sale tracks at Postman, Atlassian-IN, Razorpay, Zoho, Freshworks, Browserstack, and Chargebee — most CSM hiring is for the international book (US, EMEA, APAC) where compensation is meaningfully higher than India-domestic-only CSM roles. The role suits people who are organised, genuinely enjoy long-running relationships, and can hold a hard conversation about churn risk without flinching.

Digital Marketers plan and run paid and organic campaigns across Meta, Google, YouTube, LinkedIn, email, and content channels to drive measurable user acquisition and revenue. The role sits at the intersection of creative, analytics, and product — writing ad copy, briefing creatives, setting up tracking pixels, running A/B tests on landing pages, managing media budgets, and reporting on CAC, LTV, ROAS, and channel mix. In India this is one of the most common first jobs after a Bachelor's degree and a popular second-career switch from BPO, journalism, sales, or an engineering background. Demand sits at D2C brands (Mamaearth, BoldCare, Sleepy Owl), fintechs (Cred, Jupiter, Slice), Indian SaaS (Razorpay, Zoho), edtech, and full-service agencies (WebEngage, Schbang, Performics, Dentsu).

Content Writers produce the long-form and short-form text that makes a brand's website, blog, knowledge base, email programme, and social channels actually work — landing-page copy, SEO-targeted blog posts, email newsletters, case studies, white papers, product help docs, social captions, and sales enablement collateral. The role is distinct from copywriter (which is advertising-led, see the separate path) — content writing is informational and search-driven, optimised for organic traffic, lead generation, and product education. In India this is one of the largest entry-level digital roles outside engineering: agencies (Pepper Content, ContentBot, WriterAccess India, ZogoTech), in-house at SaaS (Razorpay, Freshworks, Zoho, Postman, BrowserStack), D2C brands (Mamaearth, BoldCare, Sleepy Owl), fintech (Zerodha Varsity, ETMoney, Groww, ClearTax), and a very large remote-friendly freelance market all hire constantly. India's English-language content economy is one of the largest in the world, with the global SaaS and US-client freelance routes paying significantly more than domestic agency roles.

Social Media Managers run a brand's presence across Instagram, LinkedIn, X (Twitter), YouTube, Threads, and increasingly WhatsApp Channels and Reddit. The work is broad — content calendar planning, daily posting, caption writing, short-form video direction (Reels, Shorts), community management (replies, DMs, comments), influencer and creator partnerships, paid amplification of organic posts, crisis response, and performance reporting on reach, engagement, follower growth, and downstream conversions. In India this is one of the hottest entry-to-mid marketing roles thanks to the D2C + creator-economy boom: brands like Mamaearth, boAt, Sugar, Nykaa, Sleepy Owl, BoldCare, Plum Goodness, Wakefit, Cred, Zerodha, and Zomato run sophisticated social operations, plus a vast freelance and agency layer (Schbang, Foxymoron, Chtrbox, OPA Network, ProductLogics) hiring constantly. India has more daily social-media users than any other country, the creator-economy is among the world's largest, and brand-side social roles increasingly own genuine business outcomes — not just vanity metrics. Senior social leads at top D2C unicorns now sit alongside CMOs in strategic decisions.

Commercial Banking Relationship Managers own the end-to-end credit and banking relationship for SME and mid-corporate clients — typically businesses with ₹50 crore to ₹500 crore annual turnover. At HDFC Bank Business Banking, ICICI Bank SME, Axis Bank Commercial Banking, Kotak Mahindra, Yes Bank, and IDFC First, an RM is responsible for structuring and sanctioning the full suite of working-capital products: cash-credit (CC) limits, overdraft (OD), term loans, letters of credit (LC), bank guarantees (BG), foreign-exchange hedging (forward contracts, options), supply-chain finance, and payroll banking — while cross-selling treasury and current-account products to defend the banking relationship from competing banks. The role is simultaneously a credit underwriter (assess drawing power against stock and debtors), a relationship banker (quarterly factory visits, promoter meetings), and a business developer (NPS-driven book growth with IRR targets set by the cluster head). Unlike corporate banking (₹500Cr+ clients with centralized credit cells) or retail banking (templated lending), commercial RM work requires independently assessing working-capital cycles, sector-specific risks (buyer concentration, channel credit, commodity exposure), and covenant monitoring on existing facilities.

Senior: N/A

Event Coordinators in India plan and execute corporate conferences, product launches, exhibitions, MICE (Meetings, Incentives, Conferences, Exhibitions) retreats, concerts, and brand activations. Unlike wedding planners who are specialists in personal celebrations, event coordinators operate across the full B2B and B2C events spectrum — from a 200-person AGM at the JW Marriott Sahar Mumbai to a 15,000-seat concert at Pragati Maidan New Delhi or an international trade exhibition at BIEC Bengaluru. The industry is anchored by large event management companies — Wizcraft International (Sabbas Joseph), DNA Networks (Andre Timmins), Percept Live (Brian Tellis), and Encompass Events — plus thousands of mid-size regional agencies across Mumbai, Delhi, Bengaluru, Chennai, and Pune. Entry paths include event management diplomas from NIEM, EMDI Institute, or Symbiosis, followed by coordinator roles at agencies or corporate marketing departments. The day-to-day spans vendor sourcing and SLA negotiation, venue liaisoning (Pragati Maidan, BKC Convention, BIEC, HICC Hyderabad), obtaining fire-safety NOCs and police sound licences, managing budgets from ₹5L to ₹5Cr, and executing event-day run-of-show timelines down to the minute. GST at 18% on event services, ETMA (Event Trade Management Association) guidelines, and MoEF environmental clearances for outdoor events are regulatory touchstones every coordinator must know. The career rewards high energy, multitasking under pressure, and stakeholder empathy — and punishes poor vendor documentation and absent contingency planning.

Senior: N/A

Chiropractors diagnose and treat musculoskeletal disorders — primarily of the spine — using manual techniques including high-velocity low-amplitude (HVLA) spinal manipulation, Activator instrument adjusting, drop-table (Thompson) technique, and soft-tissue therapies. In India the career is niche and entirely metro-based: the profession has no formal statutory recognition under NCISM (formerly MCI), no Indian DC programme exists, and all practising chiropractors hold a Doctor of Chiropractic (DC) degree from accredited institutions in the US, Canada, UK, or Australia. The Indian Association of Chiropractic (IACA) is the professional body, but without government regulation, practice operates in a legal grey zone — most chiropractors in Mumbai, Bengaluru, and Delhi work under their foreign DC credential and register in states that permit it under allied-health provisions. Demand is growing steadily from urban desk-worker populations with cervicogenic headaches, lumbar disc pathology, and posture-related complaints, plus sports medicine clientele.

Senior: N/A

Marketplace Account Managers own a brand's commercial presence on Amazon India, Flipkart, Myntra, Meesho, Nykaa, and adjacent platforms — managing catalogue health (titles, images, A+ content, EBC), pricing strategy, promotional calendars, deal nominations (Lightning Deals, Big Billion Days, Deal of the Day), and ASIN/FSN inventory and ACOS targets. The role sits at the brand side (boAt, Mamaearth, SUGAR, Noise, Plum, Faces Canada) or on the marketplace side (Amazon Category Managers, Flipkart Account Managers, Myntra Brand Relationship Managers). Day-to-day spans Seller Central / Vendor Central, Flipkart Seller Hub, sponsored-ads dashboards (Sponsored Products, Sponsored Brands Video, Flipkart PLA), and brand + ad-ops team coordination to hit SKU-level revenue and ACOS targets. The typical entry path is an MBA or BBA + 1-2 years in an e-commerce ops or brand-marketing role; high-performing graduates are hired directly by Amazon and Flipkart into structured programs (Amazon Pathways, Flipkart Campus). With India's online retail GMV growing past $70 billion, demand for this role at brand-side, agency-side, and marketplace-side is compounding annually.

Senior: ₹55.0L

Key Account Managers (KAMs) own the commercial relationship with an organisation's top 10–20 strategic accounts — the clients that together represent 60–80% of revenue. The job is not hunting; it is farming: deepening penetration, defending share of wallet against competitors, cross-selling adjacent product lines, orchestrating multi-stakeholder relationships from plant floor to CFO suite, and converting satisfied customers into executive-level advocates. In India, KAM is a defined function at enterprise IT services (TCS, Infosys, Wipro, IBM India, LTIMindtree), pharma (Sun Pharma, Cipla, Abbott managing AIIMS, Apollo, Fortis accounts), FMCG modern trade (HUL, Nestlé, P&G managing Reliance Retail, DMart, Amazon Fresh), telecom enterprise (Airtel Business, Jio Business managing Tata, Mahindra group accounts), and B2B SaaS (Freshworks, Zoho, Razorpay B2B). A strong KAM can read a buying organisation's power map, spot budget-cycle timing before the RFP drops, and grow an account 30% YoY without discounting — while making the customer feel the growth was their idea.

Senior: ₹70.0L