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UX Researcher

Design & Media

UX Researchers are the product team's evidence engine — they design and run the studies that answer 'why are users doing this?' and 'what should we build next?' The work is a disciplined mix of qualitative (in-depth interviews, think-aloud usability tests, diary studies) and quantitative (survey design, task-completion metrics, tree testing) methods, synthesised into opportunity-area frames and atomic research repositories that PM, design, and engineering teams consume to make better bets. In India's product economy, UX Researchers are embedded in FAANG-India teams (Google UX Research Bengaluru, Microsoft Research India Hyderabad), unicorns (Razorpay, Swiggy, PhonePe, CRED, Meesho), and mid-size product companies where the role often sits within a combined 'Product Design + Research' function. Unlike the broader Design Researcher role — which spans consultancy fieldwork, ethnographic studio work, and social-sector research — UXR is product-specific: every study connects to a product decision, a metric, or an OKR. Entry paths come from psychology, HCI, interaction design, and increasingly from B.Tech backgrounds with self-built research portfolios.