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Advertising Creative Director

Marketing & Sales

Advertising Creative Directors lead the entire creative output of an agency office or brand studio — setting the conceptual vision for campaigns, managing creative teams of copywriters and art directors, selling work to CMO-level clients, and owning award-show positioning. In India, the role sits at the apex of the agency ladder at Ogilvy India, Leo Burnett, Wieden+Kennedy Delhi, FCB Ulka, McCann Worldgroup, Lowe Lintas, DDB Mudra, BBDO, and Dentsu, and has expanded into in-house creative studios at FMCG majors (HUL, ITC, Mondelez), tech-first D2C brands (CRED, Zomato, Swiggy, boAt, Mamaearth), and independent creative boutiques (Talented, Famous Innovations, BBH India). A Creative Director is not the best writer or the best designer — they are the best editor: the person who can walk into a roomful of competing ideas and identify the one that is both culturally resonant and strategically correct. The entry path runs from junior copywriter or junior art director → senior creative → associate creative director → creative director, typically requiring 8–12 years of craft before the first CD appointment at a top-tier network agency.